Mayrah Sonter

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Mayrah Sonter


Mayrah is a Co-founder and Director at 33 Creative, an Aboriginal Media, Communications and Events business based on Gadigal land in Sydney. 
Mayrah is a proud Wiradjuri woman with over fifteen years of experience producing events and media for corporate and government organisations. 
Mayrah is the current Chair of the National Aboriginal and Islander Skills Development Association (NAISDA), is a member of the Google RAP Advisory Council and a member of the Commonwealth Bank’s Indigenous Advisory Committee. 
When some well-deserved downtime calls, you’ll likely find Mayrah hanging out with her family, meticulously planning some other aspect of her life, or sunning by the beach with a book in hand and her weekly planner never far from reach.

Related Sessions

How Unleashing the Power of 60,000+ Years of Storytelling Is Igniting Indigenous Leadership

WED, OCT 18, 12:30 PM
This inspiring session explores how better career and educational outcomes can be achieved for young First Nations people through stronger connection to First Nations culture, country and the arts. The traditional Western model of education is failing for our First Nations peoples and through the stories of 3 impressive young First Nations leaders we explore how NAISDA (Australia’s National training institute for Aboriginal and Torres Strait Islander people) takes a radically different approach by putting Indigenous culture at the core of a more effective education model. Traditional Western tertiary education achieves a course completion rate of 38% amongst our First Nations peoples whereas culture based training is achieving 75% course completion. The focus of this session is the careers and entrepreneurship in the arts sector that is being delivered from this culture based training approach. You will be inspired by these young Indigenous leaders and what is possible when you enable them to reconnect with their culture.
We acknowledge the Gadigal people of the Eora Nation as the Traditional Custodians of this land we now call Sydney, where this event will take place. We pay our respects to their continuing connection with cultural, spiritual and educational practices, and extend this respect to all Aboriginal and Torres Strait Islander Peoples. Always was, always will be.
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