Gretta van Riel

Founder, Hey Influencers

Gretta van Riel, a Forbes 30 Under 30, is a prominent figure in eCommerce and the founder of several successful brands, including Shopify Build-A-Business winner SkinnyMe Tea, Oprah endorsed Drop Bottle, and The 5TH which achieved $1M in sales in a day. 

As the owner of her influencer marketing agency Hey Influencers and more recently content agency Creative Converters, she is passionate about sharing her expertise through courses with Foundr and Shopify. Gretta has experience in both sides of venture capital, having raised funding from Blackbird VC and co-invested in notable startups like Eucalyptus Health, now valued at over $500 million.