Kelly Brough

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Kelly Brough

Accenture ANZ Data and AI Lead

Responding to businesses increasingly turning to AI to enable their growth, productivity, and creativity, Kelly leads a talented team of strategists, scientists, and value innovators to support our clients in designing and executing data led transformations. She is passionate about the opportunities for society being unleashed by AI technologies and committed to focusing energy on the responsible application of AI to build trust and protect people and organisations while delivering new value outcomes.

Kelly helps businesses create sustained value through human-centred and AI enabled change with a strong track record in driving top and bottom-line growth through devising customer value propositions and ensuring operational effectiveness for profit growth.

Kelly has over 25 years experience across both industry and consulting building digital and data businesses in the Retail, Media, and Technology sectors. Prior to joining Accenture, Kelly held executive roles including Chief Digital Officer at Sensis (Telstra), Global Digital Director at Lonely Planet, CEO Allegran Online Dating (Daily Mail), and Director at AOL Europe.

Kelly has an MBA from INSEAD, an MS in Environmental Engineering from University of Virginia, and completed her undergraduate degree in Engineering Science at Harvard University.
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With Great Power, Comes Great Responsibility

WED, OCT 18, 12:30 PM
Conference
In the ever-evolving landscape of technology, the timeless wisdom from Spider-Man resonates more profoundly than ever. Thanks to Chat GPT and other advancements, the adoption of Artificial Intelligence (AI) is accelerating faster than a speeding bullet. We now face a formidable challenge: How to unleash the amazing potential of AI, while also building the dynamic guardrails needed to ensure its responsible use. Through AI, we can achieve the incredible, but it's our collective responsibility to ensure that its powers are used as a force for good. Just as Spider-Man swung through the city to protect its inhabitants, we must navigate the digital realm with the same sense of responsibility, vigilance, and moral compass. In this session, we will explore the crucial role we each have to play.
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