Lucio Ribeiro

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Lucio Ribeiro

Seven Director – Digital Marketing and Innovation

A pioneer in the field of artificial intelligence applied to marketing and advertising, Lucio is one of Australia’s most respected, awarded and innovative digital executives. Having been elected one of the most influential online marketers in the world by Marketing Today, he is an MIT graduate in artificial intelligence, former Director of Technology and Innovation at Optus, and the co-founder of the digital agency Online Circle Digital, which he sold in 2019. He is also a scholar of The Marketing Academy and has lectured on digital marketing and AI at RMIT University and Deakin University.
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Generative AI: Separating the Noise from the Truth

MON, OCT 16, 10:00 AM
Conference
Generative AI is one of the most disruptive and rapidly developing fields of artificial intelligence, with the potential to revolutionise many industries - and maybe destroy a few. With so much hype, misinformation and disinformation surrounding this technology, knowing what's real and what's not is tricky. In this dynamic panel session, two leading experts on generative AI, Kellie Nuttall and Lucio Ribeiro, will debunk common misconceptions and present the facts about this cutting-edge technology. You will learn about the latest advances in generative AI, its potential applications, and the significant challenges that still need to be addressed. Whether you're a business leader, a technologist, or simply curious (read: worried) about the future of AI, this informative session is for you. You will leave with a clear understanding of generative AI and its potential to impact your life and work.
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